Vimeo + Pro + Apple TV

translation services

 

Today Vimeo announced the launch of a new service: Vimeo Pro.  This new, private service is separate from Vimeo Basic and Plus accounts.  First, it is not integrated with the Vimeo community in the same way that many of you may be used to.  It’s important to keep in mind that this service is not necessarily for you – it’s not an upgraded Vimeo Plus account.   It’s geared towards more commercial/ small businesses with video content they want to get out there without the current Vimeo restrictions. So keep that in mind as you consider what I think is an awesome new service for many.

This is a way for businesses to have all of the upload and embedding features of Vimeo, without drowning the Vimeo community in commercial content.  Pro users also get a ton of new features, including a custom website designer for showcasing videos and services, a brandable video player (your logo shows up on embeds!), and 50GB of upload space and 250k embedded plays for one year.  Of course all the great standard Vimeo Plus features are also included:  Advanced Stats, Unlimited HD uploading, 1080p embedding, priority uploading, and mobile, tablet and TV support.

You can check out a full breakdown of the Vimeo Pro account and its features on Vimeo’s blog.

And on the topic of TV support – today Apple announced an update to Apple TV that, among other things, gives support to Vimeo through its internet function.  This is exciting, because it means that Vimeo is now a television distribution outlet.  Yes, this has already been done with Youtube – but Youtube is a different beast altogether.  Those of you who are paying attention probably know that YouTube is looking to produce a massive amount of content for their channels in the upcoming year.

Vimeo, on the other hand,has already built a reputation for hosting amazing films by amazing filmmakers, and now, those filmmakers have a direct line to the televisions in people’s homes.  

Just think, only a decade ago, if you wanted people to see your film work, you had to enter it in a film festival and/or go to a studio for distribution –  which didn’t necessarily mean many people would see it, or sell it to a studio or tv station, which could prove difficult.  

Now all you have to do is hit "upload" (and hope that people share).  These are VERY EXCITING TIMES!!!